Your ability to be persuasive in formal and informal presentations can be a significant factor in 
expanding your career opportunities in management, sales, or other leadership positions within your 
organization.

This module addresses the challenges with this type of presentation. It uses the process of putting 
yourself in your listener's situation to see their point of view. It reviews the importance of 
making your message clear, concise, and easy to understand. You look at the ways that you can use 
evidence to make your presentations more persuasive. You learn to incorporate the three elements of 
a superb persuasive presenter: earning the right to present on the topic, being excited about our 
topic, and being eager to share the importance of your message with your listeners.

Learning Objectives
•  Follow a proven structure for persuasion
•  Apply the power of evidence
•  Demonstrate the 3 E’s of convincing listeners: Eager to share, earn the right, excited
•  Plan for a persuasive presentation

Certificates of completion will be granted to those who stay for the entirety of the workshop