WHY UX/UI? While web developers are typically responsible for building products, user experience (UX) designers focus on the process of improving customer satisfaction with the product, while user interface (UI) design focuses on the user’s visual experience. Event Pricing: General Admission: $50 RSVP and view the agenda with Eventbrite: https://www.eventbrite.com/e/73605507053/ Most web developers will find themselves collaborating with and/or using the same processes and skills as UX/UI designers in the job market and they need to know how to communicate effectively on projects. Beyond knowing certain terms and phrases, understanding the design process, user behavior, and a working knowledge of business strategy are essential skills for developers. This 4-hour workshop is an overview course of the design process, UX/UI terminology, and practical strategies for working on projects focused on UX/UI. ------------------------ Topics Discussed: What is UX/UI Design? What Bad UX Feels Like The UX Design Process: Step-By-Step Overview The 7 Principles of UI Design What Employers Look For Who is Lucy Darby? Lucy Darby is a multidisciplinary visual designer based in Orange County, specializing in visual identity development, website design and creative strategy. Since studying Graphic Communications and Brand Development at Saddleback College, Lucy has gained over 7 years of practical experience as an in-house graphic designer for a variety of marketing agencies. She has designed strategic marketing materials for local businesses and non-profit organizations including Ocean Institute, Refuge Recovery Centers, Dreams for Schools, Venice Family Clinic, Simon Family Foundation, and more. Lucy currently works remotely for an email marketing agency in Austin, Texas.