Marketing Research for Startups and Their Investors
The Irvine Micropreneur® Webinar Program
12:00pm - 1:00pm
Hosted by Robert Coleman
Amy Siadak, President of House of Marketing Research in Pasadena, as she distills decades of marketing research experience into manageable techniques that can help early-stage companies explore the potential success of their new products before committing to full marketing launches. Amy will show you:

- Why classic market analysis tools used by entrepreneurs are often misleading
- How to use new online tools to lower the costs of your research
- How to support a business plan with marketing research that will give investors confidence